Website Content Writing
Website Content Writing is different to writing for other media. This is because we not only have to communicate to your target audience but also to search engines. Both have opposing criteria to be derived from the content. Typically people don’t want to read much at a website – they want their information provided simply and quickly. Search engines on the other hand seek content-rich webpages that provide in-depth information.
The website content that we will write for your website will aim to prove relevance. It will contain specific keywords that your target audience uses to seek websites like yours, and the content will focus on the one subject relevant to those keywords.
We make our copy easy to read using short sentences and paragraphs, along with subheadings, bullet points, and call-out text so its easy to get at the information at a glance. We write persuasive informative copy that achieves the desired communication objective.
We can research and write on the subject should you require, though we recommend your provision of a rough outline, should the subject be specialised.
To brief us about your website content writing needs, please click on the Order Online link at the top of this page.